About us!

Our Mother and Daughter run small business, named after Eden Maryann, my now 10 year old daughter, affordable collections inspired by Edens own wardrobe growing up, and her own eye for fashion. picked and packed by Eden!

we combine our efforts to bring specially curated new collections that are affordable fashion for babies and kids.

alongside personalised, handcrafted seasonal gifts.

Eden often adds her own sparkle by bedazzling baby pieces, choosing stock and packing orders, adding a cheerful, creative touch to every parcel. We take care to source quality items and add thoughtful, hand-finished details, offering both postage and local collection or delivery to make shopping easy for busy families. Whether you’re wanting a unique present or stocking up on essentials, each purchase supports a family-run venture that values sustainability, charm and personal service.